RG Media provides airport advertising consulting solutions focused specifically on airports that currently operate – or wish to operate – their own in-house advertising program or considering a boutique-style advertising concessionaire who can offer a nimbler approach to building, selling, and maintaining exemplary programs. In addition, we project manage out-of-home (OOH) advertising campaigns via wayfinding signage, digital ecosystems, social media, and experiential marketing.
Does your airport currently manage its own in-house advertising program? Does your airport wish to manage its own in-house advertising program? Does your airport want to engage a boutique-style advertising concessionaire who can offer a nimbler approach to building, selling, and maintaining exemplary programs? RG Media’s team of experts can assist airports in the efficient management of any airport advertising program.
RG Media’s team can provide full audits of your current program and provide powerful insights that will help your airport generate much desired non-aeronautical revenues. Our audits thoroughly assess all of your advertising assets, overall design, rates, sales/marketing efforts, and more.
CONCEPTS AND DESIGN
RG Media partners with experts in large-format static, digital, experiential, and out-of-home (OOH) whose concepts and designs offer advertisers first-class branding opportunities and airport passengers with a visually enhanced experience without compromising the architectural design integrity of our partner airports.
AIRPORT ADVERTISING SALES
TRAININGS AND CONCEPTS
There are plenty of sales lines repeated from movies: “Always Be Closing”; “Attention, Interest, Decision, Action”; “Sell me this pen”. Works great in movies, and even in real life. Problem is most sales people hired have little to no experience in sales methodology. RG Media offers sales training specifically aimed at closing contracts with any level of customer.
REQUEST FOR PROPOSAL CREATION
RG Media’s team of consultants consists of former airport senior management professionals who are experienced in creating proposals focused on connecting your airport with the best vendors suited to your specific needs.
THIRD-PARTY SOLUTION OFFERINGS
RG Media partners with top-notch vendors who provide products and services that enhance the passenger experience. From airside to landside, RG Media’s third-party solutions range of product offerings is comprehensive: advertising assets, graphic design, runway and car park paving, sports and special events branding, passenger and concession seating, paperless forms, document management, and workflow processes, videography, and more.